Geelong design studio wins big in New York

Gold gains for Geelong's Storyfolk - Branding and Design Agency!

Congratulations are in order for Geelong-born, Torquay-based design agency Storyfolk as they take out the Gold Award at Better Future New York Design Awards under the Digital – IoT category.

Their branding and design work for IND Technology earned the small business a gold star, recognising their forward-thinking approach to design. The ‘Digital – IoT’ category is created to show the power of design.

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“The Internet of Things has the power to reshape our world, as there is endless opportunity as we start to connect people to things, things to things and people to people. What will stand out in IoT are those that create a seamless experience and make the ordinary extraordinary.”

Submitting their portfolio for IND Technology, a groundbreaking work using technology to prevent bushfires and wildfires globally, Storyfolk certainly made a big impact at the awards. It’s a project that feeds into Storyfolk’s continued strive for excellence in delivering sharp thinking, compelling storytelling and design that connects.

The award-winning creative agency, co-founded by Geelong alumni Sarah Gross and Cass Mackenzie, continues to build its reputation as one of Australia’s most exciting branding and strategy studios, with work spanning global not-for-profits, technology leaders and high-impact social initiatives.

What started as a local creative partnership has grown into a full-service powerhouse that helps organisations find clarity, purpose and resonance in their messaging. Specialising in strategy, branding, digital design, illustration and animation, Storyfolk’s approach is rooted in storytelling — not just aesthetics. The studio crafts brands that don’t just look good, but feel meaningful, building emotional connection and strategic depth for clients worldwide.

Clearly that ethos has paid off! Congratulations to the team!

Find out more about Storyfolk here.